Brand & Competitor Monitor
Watches a client's brand and its competitors, then sends one short digest of what changed with a suggested next step.
Example request
Set up monitoring for our client Nordlicht Coffee and three competitors — Roastery One, BeanBros, and Mokka Co. Watch their Meta and LinkedIn ad libraries, press mentions, and pricing pages. Send a digest every morning to our #nordlicht Slack channel and flag any new ad launch or price change.
Outcomes
- One deduplicated digest replaces manual checking across ad libraries, news, and social — so nothing important slips by.
- You see a competitor's new ad campaign or price change the day it happens, not weeks later in a client meeting.
- Each signal comes with a one-line suggested next step, so the digest is a starting point for action, not just noise.
Use case
Account leads, strategists, and social or PR teams at agencies who need to stay ahead of a client's market without living in browser tabs.
Example request
“Set up monitoring for our client Nordlicht Coffee and three competitors — Roastery One, BeanBros, and Mokka Co. Watch their Meta and LinkedIn ad libraries, press mentions, and pricing pages. Send a digest every morning to our #nordlicht Slack channel and flag any new ad launch or price change.”
Inputs
Outcomes
- One deduplicated digest replaces manual checking across ad libraries, news, and social — so nothing important slips by.
- You see a competitor's new ad campaign or price change the day it happens, not weeks later in a client meeting.
- Each signal comes with a one-line suggested next step, so the digest is a starting point for action, not just noise.
Pricing
€250/month · €990 onboarding (waived at 12 mo.) · Token usage by consumption
Workflow
- 01
Define scope
You name the brand, its competitors, the sources to watch, and what counts as worth flagging.
- 02
Watch and dedupe
The agent checks the sources on schedule, removes duplicates, and groups related signals into one short digest.
- 03
You decide
The digest lands in Slack or your inbox with a suggested next step per item. You decide what to act on — the agent never responds or posts on its own.
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FAQ
Which sources can it watch?
Meta and LinkedIn ad libraries, press and news mentions, public social posts, review platforms, and website or pricing pages. You define the list per client; if a source is public or you have permitted access, it can usually be added.
Does it respond or post on its own?
No. It only watches and reports. It never replies to reviews, posts on social, or contacts a competitor. Every next step is a suggestion your team chooses to follow or ignore.
How do you keep it from becoming noise?
You set the alert rules — which changes matter and which to ignore. The agent deduplicates repeat signals, groups related items, and sends one digest per cycle rather than a stream of pings. You can tighten or loosen the rules anytime.